Not sure if you saw the Sunday Life sipplement of the Sunday Herald yesterday, but there were quite a few articles in there regarding different urban tribes. Above is the one about the new 'female cougar', which I am not sure is real or just a marketing ploy. There was also an extensive article on men and cosmetics, which really describes the current metrosexual. If any of these are your tribe try and get a look at the articles.
All of you should be reading current media and finding out as much as you can on your chosed urban tribe - as well as doing specific research and observations.
Also tonight is the official start to Sydney Design Week 09, it kicks of with the Rotational Moulding exhibition in the gallery of the Red Centre - see you at the opening.
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